What we do
Engage the full programme or the specific pieces your team is missing. Everything is scoped against your funding goal and launch date.
Goal modelling, funding tiers, timeline and budget planning built around your product and market.
We pressure-test your idea before a dollar is spent: category benchmarks, realistic funding targets, reward structure, pricing, and a week-by-week launch plan.
Landing pages, lead magnets and qualified email lists built before your campaign goes live.
Most campaigns are won before day one. We build the prelaunch funnel, capture subscribers, qualify them with VIP steps, and warm them up to launch day.
Story structure, copy, visual hierarchy and reward layout tuned for conversion.
We rewrite and restructure your campaign page around the questions backers actually ask, then test headlines, hero media and reward ordering.
Funnels that turn cold traffic into subscribers, and subscribers into day-one backers.
Multi-source acquisition with tracked cost per lead and cost per backer, so you always know what a pledge actually costs you.
Meta, Google and TikTok campaigns managed against cost-per-backer targets.
Creative testing, audience structure, pixel and conversion tracking, plus daily budget management through the funding curve.
Organic content and community management across the channels your backers use.
Content calendars, short-form video, community replies and updates that keep momentum between funding spikes.
Sequenced email and retargeting that convert your warm list on launch day.
Prelaunch nurture, launch-day sends, mid-campaign reactivation, final 48-hour urgency, and retargeting for everyone who did not pledge.
Press angles, media lists and pitching to journalists covering your category.
We build the story, prepare the press kit, and pitch relevant publications. Coverage is earned, never guaranteed.
Creator partnerships negotiated, briefed and measured against real pledges.
Sourcing, vetting, negotiation and tracked links so every partnership is measured by backers, not impressions.
A managed launch week with daily reporting and rapid response.
We run launch day hour by hour: send scheduling, ad pacing, comment moderation and live troubleshooting.
Mid-campaign analysis and adjustments to protect momentum.
Weekly reviews of traffic, conversion and cost per backer, with concrete changes to page, creative and spend.
Moving from a funded campaign to an ongoing business.
Pledge manager setup, backer communication, late pledges, and the transition to direct-to-consumer sales.
Our process
Same structure whether we run the whole campaign or a single channel.
We audit your product, market, assets and timeline, then map what is realistic before we commit to a number.
Funding model, reward tiers, channel mix and budget allocation, documented so everyone works from one plan.
Landing page, lead funnel, ad creative, campaign page copy and email sequences are produced and tested.
A managed launch window with hour-by-hour sequencing across email, ads, PR and community.
Weekly reporting on traffic, conversion and cost per backer, with adjustments made in-flight.
Post-campaign fulfilment support, late pledges and the move into ongoing direct sales.
Ready when you are
Tell us about your product, your goal and your timeline. We'll tell you honestly what it takes — and whether we're the right team for it.